from nature's womb
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Aushadalay is a natural wellness brand that brings you the goodness of Ayurveda through simple, everyday care and healing products. We make Ayurvedic shampoo, hair oil, face wash, rose water, and wellness products like Woosh Out, Triphala, and other Ayurvedic churnas using safe, herbal ingredients. Our goal is to care for your hair, skin, and overall health naturally, without using harmful chemicals. Aushadalay was started by people who believe in traditional healing and healthy living. We help you feel clean, healthy, and confident—inside and out—with nature’s touch.
Originating from a traditionally primarily agriculture background from the western part of India, the founders have over the generations have been suppliers of finished and raw processed agri-products to corporates and multinationals for the past six decades.
Originating from a traditionally primarily agriculture background from the western part of India, the founders have over the generations have been suppliers of finished and raw processed agri-products to corporates and multinationals for the past six decades.
It has been a long journey of accumulated experience and expertise, a strong reason to expand and diversify.
Co-Founder & Director
Nitin Keshwala is the Co-Founder and Director of Aushadalay Pvt. Ltd., & pmkchicory business a pioneering initiative dedicated to promoting social empowerment and conscious consumption through ethically crafted herbal products.
With a strong background in farming and business, Nitin plays a key role in shaping Aushadalay’s mission — to deliver high-quality, sustainably sourced, and socially responsible herbal solutions that make a meaningful difference.
Nitin’s leadership is guided by a deep commitment to empowerment and inclusivity, with two primary pillars at the heart of Aushadalay’s operations:
Nitin's dedication ensures that every product is crafted with utmost care and expertise. By choosing Aushadalay, customers are not just indulging in products of exceptional quality and purity but are also actively participating in a movement that celebrates the power of women and invests in a brighter future for all.
Rekha Keshwala is the Co-Founder and Director of Aushadalay Pvt. Ltd., a purpose-driven enterprise dedicated to creating meaningful social impact through natural, ethically crafted herbal products.
As a woman entrepreneur and changemaker, Rekha plays a pivotal role in shaping Aushadalay’s vision of empowerment, sustainability, and excellence. Her leadership ensures that the company remains deeply rooted in its mission to uplift women and foster community-driven growth.
As Aushadalay is a women-owned business, Rekha's contributions are instrumental in shaping its vision. Under her guidance, the company is built on two key principles of empowerment:
Rekha Keshwala's passion for social impact is matched by her commitment to quality. She ensures that every product, from sourcing to crafting, upholds the highest standards of purity and ethical practice. Her vision helps make Aushadalay a brand that not only delivers rich, high-quality products but also stands as a beacon of women's empowerment.
Co-Founder & Director
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The diversification to authentic ayurvedic products for wellness and beauty products was embarked upon in the year 2020 with specific objectives in focus.
Authentic ayurvedic products from organically sourced natural raw materials.
Extraction from raw material is done purely in accordance with the prescribed process of Ayurveda.
All products are sealed and tamperproof to ensure that our products reach the customer in genuine condition.
Our ethical & moral commitment to society binds us from digressing to only commercial gains.
Aushadalay is a socio-economic ventrure focused on the locally available resources and prescribed ayurvedic practices handed down over generations of proven application.
The raw materials are sourced from organic producers across India; no part or whole is imported.
Our workforce is majority women, leading in sourcing, processing, packaging, and management.
Authentic ingredients are scarce, but we stay committed to pure, fairly priced quality.
To provide authentic ayurvedic products, manufactured as prescribed in the vedic scriptures of ayurveda.
